In searching for my funny Halloween t-shirt (as I'm not much of a costume guy), I stumbled upon an interesting website. www.Zazzle.com
Have you ever wanted to create, on demand, any shirt? Always wanted that shirt with the name of your favorite obscure polka band? Ever want to customize a skateboard, coffee mug, tie, or sticker and just order 1? You can do all that on Zazzle. Whether you have a logo, or just want to create something using their design tools it's all at your fingertips right online. How great! No longer do you have to order a minimum of 10 or have a company of people that can justify 10+ shirts or hats. Order just 1 of whatever you want.
So, wow, that's pretty cool. Zazzle takes it to the next level in that if you create your own designs you now have your own store page. It's interactive!!! It's social! Create a cool shirt and share it with your friends on Facebook. Guess what, they don't even have to recreate it they can just buy the same one. And get this, if you're the creator you get a percentage of the profits off your design! You set the rate. Ten, fifteen, twenty percent or more, it's your call.
I really love what Zazzle has done here. What a great tool to open up the creativity of small groups and friends. Create that custom t-shirt for your family reunion or bachelor party. If you have a small company you can create a logo store front with your brand that you would have never done before. It will be interesting to see if this concept catches on, and what Zazzle does to help promote it.
I just created my own fun brand of t-shirts What?Wear. Check them out at the bottom of the blog, and if you like one help support the marketing nerd. ;-) Until next time. Enjoy your day!
